JoeFavorito.com
SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
Growing up my first real adult, or semi-adult, “bar home” was Runyons on 52nd street just off of Second Avenue. At Fordham we were lucky enough to be the last class where the drinking age was 18, and somehow we found our way over the years into the storied saloon to listen to everyone from …
I have been to hundreds of conferences and heard the biggest and best of speakers try to lead and inspire. Still it surprises me that the one topic we need to hear more about, and one that the biggest minds and those with the biggest visions have, is the ability to rebound from loss. Anyone …
While it is great the sports, especially team sports, is making the slow turn back to relevance in the Pandemic stricken world, it is still important to note and realize that the world that emerges in sports business on the other side of this for some time will be different. “We are going to be …
Online SportsBook BetOnline tried their hand at producing original content this past week, something that a gambling site doesn’t usually do when dollars are not on the line, when they released “The Final Dance” featuring former Chicago Bulls Horace Grant, Ron Harper, Bill Cartwright, and Craig Hodges. But how to drive some buzz and cut through …
We recently wrote about some of the opportunities that will arise out of this challenging time, from new lines of sales to reimagined jobs, but it was a piece on ESPN.com, along with several other social posts to remind us of things we have had a chance to revisit, to (figuratively) embrace, and to help …
As we look ahead to what the world, especially the business of sports, is going to look like, it is interesting to talk, or Zoom, with so many colleagues and listen to what opportunity lies ahead that did not exist even on March 12. One is a new position that has arisen for job seekers, …
I decided to reach out to a wide swath of communications folks over the weekend and asked them questions on best practices, lessons learned and challenges. Will post them as they come this week…starting off with three wise men… Kirk Reynolds, Ray Ridder of the Warriors and Josh Rawitch of the Diamondbacks. Interested form having …
One of the best things about the consulting world is the ability to listen and learn from people with varied points of view and interests from around the world. It gives you a different perspective, and especially since we cross paths with so many young people, it can on occasion give a little glimpse into …
What does a Canadian Chicken chain and Verizon have in common? A unique way to play a social responsibility card in a time of crisis and need. While brands look to deliver the essential messages…we are here for you, we support each other…at least these two found a unique way to keep people informed, and deliver …
As we wade through the unchartered waters of business life on hiatus it’s always good to draw from best practices past, especially ones that can help lead you forward. An example as in my basement file cabinet, here I keep the notebooks and legal pads that have spanned the better part of 30 years …