JoeFavorito.com
SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
We sometimes have our heads down trying to get stuff done big and small that we miss the amazing things going on around us. This past week I received another example of why its good to look left and right, and at the same time realizing how circular our business and the relationships are that …
There was a time a few years ago when the Big 12 held a one-off basketball media day in New York City. The league wasn’t playing their postseason tournament there for men’s basketball, like the ACC and Big Ten were doing, nor did they add any schools who were in the area. They used it …
I have been around this business to remember when NBA Summer League was a few weeks on hot gyms little fanfare and checking watches to see when vacation could start for many. Westchester County, Boston, Orlando, and Salt Lake City, Summer League always started with great fanfare, especially for teams with high draft picks, and …
Saturday I was in the Verizon store begrudgingly getting a new phone and I was talking to a mom and her daughter next to me. The mom. About my age, was bemoaning all this “technology” and how the ‘80’s and the ‘70’s was better. I laughed and looked at the daughter, who was 22 and …
There have been so many worthy tributes written about our friend Jim Hague, take the time to read a few of them here and here. While I made my way to St. Paul’s The Apostle Church in Jersey City Thursday for his last sendoff I wasn’t exactly sure what to expect. The high school coaches …
Last winter the world was captivated by Argentina taking the World Cup in Qatar. What made it even more emotional was the fact that legendary announcer, and Argentinian, Andres Cantor, was on the call for Telemundo. Not only did we have the sound of Cantor’s voice, we got to see him through a feed that …
I like seeing the little things, because it’s the germination of those little seeds that can have a big impact over time. A few cases in point from the last few days. I made a trip down to DC overnight this week to see my colleagues at Monumental Sports and Entertainment open their new District …
There was a time in the middle of the last century where St. John’s University and St. Francis College were located just blocks apart. In fact my dad, Vinnie Favorito, attended SJU just after it went east to Queens, while his brother, my Uncle Mario, matriculated at St. Francis on Remsen Street, before they both …
When Fairleigh Dickinson University won their game in Dayton this week, my thoughts were not of coach Tobin Anderson and his athletes, it was of the support staff who would be going on a ride of their lives, and hopefully were able to enjoy and learn from it. After all, FDU, not far from home, …
Earlier this year a report on the decline of populations in China sent the marketing and brand world into a bit of a spin. For years, even coming out of The Pandemic, the eyes on the possibility of doing business in China were still sitting out there as the fourth piece of a BRIC strategy …