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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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College Football

NFL Coaches On Social: There’s Pete Carroll And…Hmm…

September 13, 2017 by eastwin5

We are into week one of the NFL season now, and thought it would be a good time to look at the social engagement of some of the most featured faces in and around the league; not the players or even the owners, the coaches. The amount of time they are seen and talked about …

Read moreNFL Coaches On Social: There’s Pete Carroll And…Hmm…

Wanna Learn About Where College Esports Are Going? Here’s A Primer…

August 29, 2017 by eastwin5

It’s back to school season, and that means for many a renewed interest in the business of college sports. One that many will be watching, albeit still quizzically, is the rise of esports and gaming on college campuses, not as much as recreation (where it has been for decades) but as an intercollegiate activity of …

Read moreWanna Learn About Where College Esports Are Going? Here’s A Primer…

Sports Business Lessons: Peter Casey, Four P’s And Sports Passport

August 19, 2017 by eastwin5

As we wrote last week, one of the great gifts we continue to have and share is the ability to learn through teaching; and I am blessed to again be coming back to Columbia this fall for what will be my 11th straight year on campus. That is augmented by our summer high school program, …

Read moreSports Business Lessons: Peter Casey, Four P’s And Sports Passport

Community, Authenticity, Consistency And “The Sheep Consumer;” Lessons From the Next Generation

August 12, 2017 by eastwin5

One of the most important assets to growth, and one of the most underrated, is the ability or the want to never stop learning. It doesn’t matter from who or from what, but the quest to keep trying and finding new things is what makes every day interesting and leads you to places you never …

Read moreCommunity, Authenticity, Consistency And “The Sheep Consumer;” Lessons From the Next Generation

NFL teams, Brand Value and The Staycation For Training Camp

August 2, 2017 by eastwin5

In 2000, only five NFL teams stayed in their own practice facility for the rigors of preseason training camp, this year 21 teams are again staying home for camp, with the latest being the 49ers getting full use of their new facility in Santa Clara. In recent years both the New York Giants, returning to …

Read moreNFL teams, Brand Value and The Staycation For Training Camp

Looking For Some Rising Stars To Follow? Here’s A List…

July 13, 2017 by eastwin5

We are not a huge fan of lists, especially since most, the biggest and brightest, the 40 under this the 25 best here, are pretty arbitrary and many times do more harm then good by those assembling because inevitably some are left off, and frankly, some get on that are there more for popularity and …

Read moreLooking For Some Rising Stars To Follow? Here’s A List…

How The Athletic Is Disrupting The Sports Storytelling Model One City At A Time…

July 6, 2017 by eastwin5

There is certainly continued angst amongst those making a living in media these days. ESPN and Sports Illustrated layoffs, sites rolling up, newspapers well…that we know. Then there are new offerings like Oath and Stadium and the continued watching of platforms like Facebook and Twitter. We still have Bleacher Report and others humming along and …

Read moreHow The Athletic Is Disrupting The Sports Storytelling Model One City At A Time…

A Viable Spring Football Mix? How About the CFL…

July 5, 2017 by eastwin5

For years there has been talk, and many false starts, on the need for spring professional football. The Arena League had its moment in the sun and is still trying to hold in in a different form, the WLAF came and went, the UFL made an announcement about a spring league before going belly up, …

Read moreA Viable Spring Football Mix? How About the CFL…

Andrew Hawkins And The Value Of “Just Showing Up”

May 16, 2017 by eastwin5

We often talk about the value of showing up, and on Monday, a great example of what happens when you show up for an opportunity got to walk in the Commencement ceremony at Columbia University. Four years ago, we ran into Andrew Hawkins, just getting his career going in the NFL, when he was on …

Read moreAndrew Hawkins And The Value Of “Just Showing Up”

Selling The Big Game: Catching Up With Pat Gallagher

May 13, 2017 by eastwin5

We can never get enough of good leadership stories, especially when they revolve around the biggest of challenges. One of the most unwieldy and complex of those challenges in the event space is the Super Bowl. Hundreds of groups, thousands of volunteers, multiple municipalities all have to be moving in lock step for the game …

Read moreSelling The Big Game: Catching Up With Pat Gallagher
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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  • Columbia University Sports Management program

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