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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
Sometimes in the world we are in it is so easy to get caught up in the buzz, in the GOATS in the FOMO moments that we miss some of the little things that those who are successful do to achieve their best. Case in point…a blade of grass. As I was reading Lars Anderson’s …
We have written several times on storytelling and its continued value in all forms; knowing who you are, what you do and being able to communicate that fact simply and succinctly in a world of white noise is more valuable today than ever before. Lots of screaming going on, but when you listen, what are …
This morning I was scrolling through my Facebook memories when I came upon the pictures of our Hawaiian family trip in 2015. There amongst the beautiful sunsets and black sand beaches was a picture of CJ’s Deli in Lahaina, which for years was the official caterer of the Maui Classic. I remember when we were …
A few weeks ago, following the layoffs at the NBA and ESPN, I wrote this piece on the underappreciated value of institutional knowledge and it seemed to have resonated with a great deal of people. Yesterday while visiting our local library…talk about a place undervalued in the institutional knowledge space…I came across the checkout slip …
Here are three pretty short but pretty interesting listens from a trio who are doing their work tied to storytelling, deep thinking, understanding the marketplace and innovation, but all three come at it from a different angle. All three are also at different stages of their careers, but all have gone through pivots with grit …
One thing we like to remind students or job seekers is that sometimes the path chooses us, and we have to be open minded enough to take a risk and go down the road. Sometimes it leads to a dead end, sometimes to an off ramp, sometimes to the yellow brick road. We don’t always …
A few weeks ago, I was walking on the Upper West Side of Manhattan and noticed a sign from a bygone era…a Fallout Shelter. Built deep in cement basements, the idea was when the big one dropped you would head down, and siloed away with these rations and large containers of drinkable water, you would wait …
The last full week of July, 2023 but more Ying and Yang observations to the work and life place, especially as I now hit 15 years working on my own. First there was the surprising joy of gratitude which came in threes, like good things often do. A dinner with three former School of the …
We often talk about adaptability and staying relevant through curious learning. Here is a recent, real example about using tools at hand to the best of your advantage, in this case AI and ChatGPT functions. I have been working with a senior executive on some business news framing and positioning for a big announcement. The …
First off, I will say that I still love the printed word, just like I love ticket stubs and programs. As the late Jimmy Breslin said, “The beauty of the newspaper is that you never know what you will find when you turn the next page,” and I still believe that. The images and the …