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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
A break from the sports business best practices, sort of… The past week we got some good news that our son Andrew was venturing out for his first post-graduate fulltime job, which he will start next week. He has been hustling with parttime gigs since graduating from Drexel, and it is with a great sense …
Like so many others I awoke this morning to flick through social media channels for what came through the transom overnight, and there was a tweet from our friend Josh Rawitch at the Baseball Hall of Fame that Vin Scully had passed away. It hit me with such sadness on this beautiful August morning, but …
There was a time about 100 years ago (it was actually 1984) when then St. John’s Sports Information Director the late Katha Quinn caused quite a stir when a reporter, Clemson Smith Muniz of the Daily News, wrote that the elite Red Storm men’s basketball players were being put through “Media Training.” It was partially a response to Georgetown’s …
On the last Friday of July for a few hours we went fishing in Atlantic City. Not out in the water, but at the Atlantic City Convention Center. We went to check out the National Sports Collectors Convention, a massive treasure trove of memorabilia new, unique and pretty much what you would expect. So what …
“It’s a model for how we should treat other people vs an artifact of the past.” -Andrew Constatino CBS Sunday ran a great piece recently on the reimagination of libraries as destinations of thought, creativity and community and how these once stodgy old buildings that were being made obsolete have become welcoming centers of new …
Our student from Elon University, Noah Zaret, continues to go back and break down some of the best episodes of the CUSP Show, the Columbia University Sports Podcast. This time we talk Olympics, women’s sports and India with Neha Aggarwal, the business of the WNBA, MLS and more with Amy Scheer, and the Savannah Bananas …
So there we were driving to The Shore Thursday night as the signal from WCBS 880 kind of drifted in and out as we listened to Howie Rose and Wayne Randazzo call the first of the Mets-Marlins series from CitiField. As always the guys were brining all kinds of stories into the broadcast, when Randazzo …
Maybe we think its July 4th, when Joey Chestnut and company dominate the ESPN airwaves at the Nathan’s Hot Dog Eating Contest, but in reality, National Hot Dog Day is actually the third Wednesday in July. For all its innovation and brand creativity baseball has yet to have an official hot dog (or an official mustard for …
There is no doubt that the Cannabis/CBD business is slowly, steadily finding its way into the mainstream, and that of course includes the billion dollar business of sports. The latest and loudest salvo was fired early last week, when Major League Baseball and its teams opened up the door to do business with CBD brands, …
We are lucky to have a student from Elon University, Noah Zaret, working with us this summer. We have asked Noah to go back and break down some of the best episodes of the CUSP Show, the Columbia University Sports Podcast. Starting off with the 50th anniversary of Title IX this week, are ones we …