JoeFavorito.com
SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
I have really been enjoying Doug Glanville’s posts on Substack. You can follow them here if you choose. This weekend he had one on the passing of some players he knew or knew of, and in the midst of that reflection was this… “But in baseball, to live up to that destiny, you have to …
We say at the beginning of our podcast that the show is about disruption, innovation and big thinking, and three recent episodes, two of which are under a half hour and a third which we could have gone on for hours with, touch on all three. We go from what the Mets are doing to …
I rarely don’t take the call. Sometimes people say to my why? What could a startup with little money, an innercity tackle football program, an aspiring elder Olympic hopeful, the idea of a building a media hub for soccer leading into World Cup, a referral for a high school friend, a germ of an idea …
This week an old and reliable friend finally got to the end of its useful life. It was a pen that I had and kept working from the 2002 NBA Technology Summit, the invite-only event the league has with disruptors, big thinkers, and leadership every year during All-Star Weekend. I had never realized until the …
Even at big events on the grandest of stages, little things matter. They matter also on small stages thrust into the spotlight as well. Such was the case in four fun stops last week in and around the Big Apple. First was a night at The Paley Center for what was essentially a coming out …
I am a big believer in reframing older messages. You twist a phrase, move a comma, look at something from a different angle and suddenly there is a new message. I have talked about this numerous times with my college colleagues and have written about the difference between investing and donating, and how that little …
A few weeks ago I decided to organize literally hundreds of credentials from over the years, all of which were hanging in my closet on almost broken hangars. So I took them all off the lanyards and got them into one small bins as a first step. Now the question was what the heck to …
In 2007, when my colleague John Genzale asked me to come up with a class on communications for a fledgling program that had just launched at Columbia in the School of Professional Studies AND did I want to write a book about the topic, I laughed. I had taken a stab at teaching at NYU…a …
There is a senior executive I know who constantly reminds his communications person that he needs deals, not more friends. As we start a new year and I think back on all the new people I met this year, I find that very sad. I was having lunch and then some calls with colleagues who …
We are always looking for tangible ways to convey curiosity and anecdotal learning, especially given how time challenged we are. Maybe it’s a little easier for older people…let’s say 40 and older…but for those we encounter in classrooms from seventh grade through grad school, the challenge of cutting through distractions, bombardment of messages, visual stimuli, …
