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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Moving the Needle

Esports and Traditional Sports Were Like Oil and Water; Can Casual Gaming Finally Have Its Day?

January 10, 2024 by Joe Favorito

A few years ago, wayyyy back when “esports” where the bell of the sports business ball, we spent time talking to longtime “insiders” about the culture of gaming, what works, what doesn’t, and where the real value for long-term growth exists. There were many elements of that learning experience that rang true, but one that …

Read moreEsports and Traditional Sports Were Like Oil and Water; Can Casual Gaming Finally Have Its Day?

A 2024 Communications Wish…More Bridges, Less Walls In Cooperative Storytelling…

January 1, 2024 by Joe Favorito

A few weeks ago I was having lunch and then some calls with colleagues who have “Been around,” as they say. Not complainers, learners, observers both in traditional media roles and in the communications space in and around sports and entertainment. I kept hearing the same thing over and over again…that the storytelling business today …

Read moreA 2024 Communications Wish…More Bridges, Less Walls In Cooperative Storytelling…

Institutional Value At ESPN, “Tommy Cutlets” And Italian Stereotypes, And Eight Years Of Pods…

December 23, 2023 by Joe Favorito

“Bask not in the glow of all you have accomplished; Enjoy the light just beginning to rise around you as well.” – me ? I was sitting on this early Saturday morning looking at our beautiful tree and thinking how lucky we are to have what we have here in our little spot in New …

Read moreInstitutional Value At ESPN, “Tommy Cutlets” And Italian Stereotypes, And Eight Years Of Pods…

New Year, New Titles…Revisiting “Encourager In Chief” And the Use of The Hammer…

December 19, 2023 by Joe Favorito

“He wasn’t there because his publicist told him to be there, and to be nice. He was there because he wanted to be.” As we head towards 2024 there are so many hoping for a retooling or a reset Chief Innovation Officer, Metaverse Journey Builder, Chief Resilience Officer, Chief Happiness Officer…we have written about the …

Read moreNew Year, New Titles…Revisiting “Encourager In Chief” And the Use of The Hammer…

All Nice, None Naughty; A Dozen Holiday Book Ideas I Actually Read…

December 15, 2023 by Joe Favorito

This was a labor of love and learning compiling these books. A few notes. I read them all, so it’s not just a recommendation or a favor. We ended up heavy on NY, baseball and hoops this year, but they are not just for NY fans. Also these were all published in 2023. I had …

Read moreAll Nice, None Naughty; A Dozen Holiday Book Ideas I Actually Read…

Athlete Identity, The Willingness To Cross The Street, And The Edible Mascot; All Part of Monday Musings…

December 4, 2023 by Joe Favorito

Last week was our second to last planned trip of the year, to Washington for SBJ Dealmakers. Great to listen and learn not just from those on the stage but those randomly roaming the hallways. Some things to think about on the first Monday in December. “Are You Willing to Cross The Street?” That question …

Read moreAthlete Identity, The Willingness To Cross The Street, And The Edible Mascot; All Part of Monday Musings…

Wednesday Wanderings: Cobiotics, Robo Sports, And The Value Of Exercise…

November 9, 2023 by Joe Favorito

It’s been another great beginning to the week, and to the month. There are so many little tidbits we have picked up as we wandered around New York this week. Some good points to take a look at. Cobiotics: We see commercials for probiotics to keep us healthy and balanced, do you know what cobiotics …

Read moreWednesday Wanderings: Cobiotics, Robo Sports, And The Value Of Exercise…

Monday Musings: Ellie The New Gritty? Names on Hats, Making a Big Shot And Listening While Crafting…

October 16, 2023 by Joe Favorito

Sometimes we think about the going’s on and remark, “That’s one for the book” (whenever I get to update it). Then there are the past ten days or so where it’s much more like a whole chapter of learnings falls in place. Some of it is part of “aha” moments, some comes from the unexpected, …

Read moreMonday Musings: Ellie The New Gritty? Names on Hats, Making a Big Shot And Listening While Crafting…

500 Billion, 1.3 Million, Playing The Symphony; Lessons From The Road

October 8, 2023 by Joe Favorito

A lot of catching up, moving about, listening and learning at the end of this past week, roaming from the Fordham Athletics Hall of Fame dinner on Thursday to our sold out Columbia Sports Symposium on Friday. Some quick highlights and best of learnings along the way. 500 billion That was one of the little …

Read more500 Billion, 1.3 Million, Playing The Symphony; Lessons From The Road

Sports Keep Missing The Boat On the Fastest Growing Demo…Time To Start A Trend…

September 24, 2023 by Joe Favorito

“If you keep doing the same old tired things that’s what you become.” -Mike Veeck Line from the great new documentary “The Saint of Second Chances.” I have known Mike Veeck for some time. We haven’t spoken in several years but seeing the documentary reminded me of the value of constantly moving, learning and being …

Read moreSports Keep Missing The Boat On the Fastest Growing Demo…Time To Start A Trend…
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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  • Columbia University Sports Management program

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