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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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My Pen Died…Great Reminder of How We Need to Learn and Adapt…

April 2, 2025 by Joe Favorito

This week an old and reliable friend finally got to the end of its useful life. It was a pen that I had and kept working from the 2002 NBA Technology Summit, the invite-only event the league has with disruptors, big thinkers, and leadership every year during All-Star Weekend. I had never realized until the …

Read moreMy Pen Died…Great Reminder of How We Need to Learn and Adapt…

Own The Mistake, Build The Bridge…Good Lesson Observed This Week…

March 28, 2025 by Joe Favorito

The past few weeks, through events, cups of coffee, pregame conversations, post event scrums, and most importantly listening and watching people ply their communications trade from a distance, we have been reminded of the challenges and opportunities of communication in sports, media and entertainment big and small. With all the pressure we certainly have our …

Read moreOwn The Mistake, Build The Bridge…Good Lesson Observed This Week…

Communicating In Crisis…Revisiting the lessons learned…

March 26, 2025 by Joe Favorito

This past week in our class at Fordham we looked at the crisis issues in our business today, and how people extract, shorten the news cycle, and figure out how to best address and deal with the challenges we face. I’ve dealt with everything from two suicides, to athletes endangering their wives, wives endangering their …

Read moreCommunicating In Crisis…Revisiting the lessons learned…

What’s Great Over There Can Happen Over Here…Extending The Spring Football Brand, Coach Prime Style

March 23, 2025 by Joe Favorito

Several years ago, I asked an official at the Premier League what it would take to play games, or even expand and add franchises in the United States. “A first mover with a huge amount of money and motivation,” he said at the time. There were other challenges over 15 years ago, ones which are …

Read moreWhat’s Great Over There Can Happen Over Here…Extending The Spring Football Brand, Coach Prime Style

Learnings From The Road: Sloan MIT Sports Analytics 2025…

March 15, 2025 by Joe Favorito

It’s been a week since we were roaming the halls of The Hynes Convention Center, where we again came away with more from the MIT Sloan Sports Business Conference than what we gave. Some key takeaways from the rooms and the halls not just from the weekend, but for what to watch going forward. You …

Read moreLearnings From The Road: Sloan MIT Sports Analytics 2025…

Lanyards, Sweatshirts And The Ability To Do Little Things To Repurpose Joy…

February 20, 2025 by Joe Favorito

A few weeks ago I decided to organize literally hundreds of credentials from over the years, all of which were hanging in my closet on almost broken hangars. So I took them all off the lanyards and got them into one small bins as a first step. Now the question was what the heck to …

Read moreLanyards, Sweatshirts And The Ability To Do Little Things To Repurpose Joy…

Tunnel Fits, Tech on the field, Growing Gen Z…More Lessons Unpacked From A Week at Super Bowl…

February 14, 2025 by Joe Favorito

Before heading off this weekend I got to unpack…literally…from all the learnings at Super Bowl in New Orleans. We did 22 podcasts, helped facilitate close to 70 interviews, staged and helped coordinate a press event talking about the future of engagement with EA Sports, the NFL, NBC, the Rams and Genius Sports (nice summary here) …

Read moreTunnel Fits, Tech on the field, Growing Gen Z…More Lessons Unpacked From A Week at Super Bowl…

Collecting, Seeing and Rebounding From Loss…Three Super Listens…

February 9, 2025 by Joe Favorito

It’s Super Bowl Sunday, but before we get to all the amazing content and storytelling we enjoyed during our three days on what used to be Radio Row, now Media Row in New Orleans, here are three recent pods of impact that touch on everything from grit to entrepreneurialism to the growing space of collectibles …

Read moreCollecting, Seeing and Rebounding From Loss…Three Super Listens…

Certainty and Mystery; Lessons From Harold Katz, David Stern and Kobe Bryant…

January 27, 2025 by Joe Favorito

Sunday morning, I went to an early mass at our parish, St. John the Baptist in Hillsdale, NJ, and I am always interested and intrigued to what our pastor, Monsignor Peter Smutelovic, has in store for his homily. This week he talked a great deal about the faith that the two College Football championship quarterbacks, …

Read moreCertainty and Mystery; Lessons From Harold Katz, David Stern and Kobe Bryant…

The Challenges of Tasting The Alphabet Soup of Today…

January 16, 2025 by Joe Favorito

This past Monday as I started the undergraduate spring class I do at Fordham I took literally ten minutes to whiteboard “stuff.” Just list out the things that are on the top of peoples minds, and what lies ahead and what that alphabet soup looks like. WOW. Lots of initials like PIF, TGL, GFL, USL, …

Read moreThe Challenges of Tasting The Alphabet Soup of Today…
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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  • Columbia University Sports Management program

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