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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Business

Michigan Musings; Lessons Learned From Five Days With Lions, Tigers, Bears, Wolverines, Spartans and So Much More…

September 23, 2025 by Joe Favorito

When I was with the Knicks and the Sixers you travelled to “Detroit” for road games, but you never went to Detroit. You went to Auburn Hills, where the team played. Motown? Miles away never to be seen. The city has undergone quite a renaissance since my NBA road days, and I have always wanted …

Read moreMichigan Musings; Lessons Learned From Five Days With Lions, Tigers, Bears, Wolverines, Spartans and So Much More…

Guest Post: Lessons Learned, Sports and AI Innovation…

September 17, 2025 by Joe Favorito

On Friday September 12, the Columbia–Dream Sports AI Innovation Center, hosted the second annual Sports AI Symposium, convening leading researchers, industry leaders, and innovators to explore how AI is transforming the way fans engage, how organizations make strategic decisions, and how technology is reshaping competition and performance across sports. it was sponsored by Dream Sports, …

Read moreGuest Post: Lessons Learned, Sports and AI Innovation…

Updating The Circle of Relevance…

September 15, 2025 by Joe Favorito

Many times at the start of class in a semster, or when I get to meet with young people, I try to run through a list of names to see who is interesting or relevant to their worlds. While I do it to convey the idea that you should be curiously learning wide, the reality …

Read moreUpdating The Circle of Relevance…

A Unified National Day of Service of People…Not Parties…Is a Better Idea Now Than Ever…

September 11, 2025 by Joe Favorito

Check your politcal opinions at the door…or stay out… Twenty four years later still remains a very tough day for many. I have written about our experience that day at the USTA, and linked to the story that we played here, with both the positive and the negative. We lost 39 from Fordham and  26 from …

Read moreA Unified National Day of Service of People…Not Parties…Is a Better Idea Now Than Ever…

And Fall Approaches, The Relationship Tree Remains As Fruitful As Ever…

September 9, 2025 by Joe Favorito

I get asked all the time how I manage…well…time, and I use this quite from William Penn that i have on hand. “Time is what we want the most and use the worst.” -William Penn It’s hard, especially without routine or with so many things flashing in and out of what is “important” in the …

Read moreAnd Fall Approaches, The Relationship Tree Remains As Fruitful As Ever…

Libraries, The Curious Learner, and Self-Establishing Value…

August 21, 2025 by Joe Favorito

A few weeks ago, following the layoffs at the NBA and ESPN, I wrote this piece on the underappreciated value of institutional knowledge and it seemed to have resonated with a great deal of people. Today is the 106th birthday of Sister Jean Delores Schmidt…a woman of tremendous faith, a curious learner for life, and a …

Read moreLibraries, The Curious Learner, and Self-Establishing Value…

Back To School: The Ability To Self-Storytell For Students Has Never Been Greater…

August 17, 2025 by Joe Favorito

We have written several times on storytelling and its continued value in all forms; knowing who you are, what you do and being able to communicate that fact simply and succinctly in a world of white noise is more valuable today than ever before. Lots of screaming going on, but when you listen, what are …

Read moreBack To School: The Ability To Self-Storytell For Students Has Never Been Greater…

Breaking Down Siloes, Moving Ahead Together…

August 15, 2025 by Joe Favorito

A few weeks ago, I was walking in Chelsea in Manhattan with my son Andrew when we noticed a sign from a bygone era…a Fallout Shelter. Built deep in cement basements, the idea was when the big one dropped you would head down, and siloed away with these rations and large containers of drinkable water, you …

Read moreBreaking Down Siloes, Moving Ahead Together…

Guest Post: Collected Learnings From The National…

August 9, 2025 by Joe Favorito

It was great to have our second intern Luke Silpe, venture to The National a few weeks ago and report on his findings… Overall Impressions from The National Walking into the National Sports Collectors Convention in Chicago, I knew it was going to be big. I expected the rows and rows of cards, the packed …

Read moreGuest Post: Collected Learnings From The National…

New Faces In New Places, PBR Latest To Test The New Partner Media Waters…

August 7, 2025 by Joe Favorito

The media landscape continues to shift, as we have seen with the NFL’s investments in media partners like ESPN and CBS this week, as well as properties going to platforms many might not have thought of just a few years ago. Why? The only event one needs to watch live…is sports. WWE’s mammoth deal with …

Read moreNew Faces In New Places, PBR Latest To Test The New Partner Media Waters…
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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  • Drexel University Sport Business Advisory Board 
  • Columbia University Sports Management program

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