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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Business

Casting A Wide Startup Net, Building The Sports Learning Platform and AI As A Marriage Helper: Three Good Year-End Listens

December 15, 2025 by Joe Favorito

We get close to the end of the ninth year of our sports business podcast conversations with some really wide-raning discussions. Here are three recent ones below. You can hear them all here as we come up on a decade talking with the leaders across the board. “AI Probably Saved My Marriage.” One of the …

Read moreCasting A Wide Startup Net, Building The Sports Learning Platform and AI As A Marriage Helper: Three Good Year-End Listens

Going From “Aware” To “Care” Has Become A College Challenge…

December 11, 2025 by Joe Favorito

A few weeks ago, on our podcast with Dave Clawson we talked about the steep learning curve the universities are on in terms of communications and storytelling tied to athletes and even coaches. Clawson pointed out that the professionalization brought forth by NIL, along with the transient nature of athletes due to the transfer portal …

Read moreGoing From “Aware” To “Care” Has Become A College Challenge…

Ten Holiday Book Suggestions…

December 7, 2025 by Joe Favorito

For those looking for some good reads to gift or read during travel and the holidays, see below. The list are books which were released first in 2025…I have had to actually have read them and felt like I walked away knowing more than when I opened them, and they are certainly not any kind …

Read moreTen Holiday Book Suggestions…

Tangible Makes An Impression…It’s In The Cards.

December 5, 2025 by Joe Favorito

One more story from Jack Armstrong’s visit to camous this week. He told us about the difference maker when he became the youngest Division I head coach at the Division I level at Niagara University. He pulled many of the stops out, including having a coaching legend, Pete Carlesimo, call the President of Niagara, or …

Read moreTangible Makes An Impression…It’s In The Cards.

Leadership Lessons: Jack Armstrong On Campus

December 2, 2025 by Joe Favorito

The first few days of the week have brought with it a great number of learnings as we head down the stretch of 2025, and wrap another semester on campus at Columbia.  To give our students some value add this fall, we were able to sync schedules with a longtime friend, Jack Armstrong, the longtime …

Read moreLeadership Lessons: Jack Armstrong On Campus

Eliminating The External Noise…Tell Me Why YOU…

November 16, 2025 by Joe Favorito

A few years ago we got a great response about our talk to former Navy SEALS and Special Forces leaders on how to build one’s voice and amplify what they have done as leaders into the workplace as they reach their next step in life away from the rigors, and the secrecy, of their heroic work for …

Read moreEliminating The External Noise…Tell Me Why YOU…

Amplifying, Sharing, Collective Relationships, and Making Sure The Sand Is Useful Before It Runs Out…

November 14, 2025 by Joe Favorito

This past week there was an interesting back and forth between and NFL team and some members of the media. The crux of it, without naming names because it is part of a bigger issue of sometimes building walls and less bridges, was that a team, led by a coach, felt like they did not …

Read moreAmplifying, Sharing, Collective Relationships, and Making Sure The Sand Is Useful Before It Runs Out…

Ten More Brands From Our Students…

November 12, 2025 by Joe Favorito

Our list of brands on our student watch lists drew a lot of questions as to who else they were following and engaing with, so here is another ten. The link to the first set we published over the weekend is here. Glossier has positioned itself as a leader in breaking the stereotype that beauty …

Read moreTen More Brands From Our Students…

What Brands Are On The Horizon? We Asked Our Students…

November 8, 2025 by Joe Favorito

Every semester we ask our students for brands they are following in an effort to learn more about what’s outside our bubble. While we always get some of the understandable, there is always a more massive group of companies they care about, engage with and follow that we learn about…or even brands…Stanley Tools for example…who …

Read moreWhat Brands Are On The Horizon? We Asked Our Students…

Halloween, Second Acts, Michael Jordan and Seeing What’s Next…

October 31, 2025 by Joe Favorito

Halloween has different meanings for many people, and they are often tied to memories of Trick or Treat or costumes, especially from childhood. One of mine is actually about a different kind of surprise…in 2001 Halloween marked Michael Jordan’s return to the NBA with the Washington Wizards and began my seven year journey as head …

Read moreHalloween, Second Acts, Michael Jordan and Seeing What’s Next…
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

Board Member

  • Weinstein Carnegie Group
  • NY Sports Venture Capital

School Affiliations

  • Drexel University Sport Business Advisory Board 
  • Columbia University Sports Management program

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