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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
Our student from Elon University, Noah Zaret, continues to go back and break down some of the best episodes of the CUSP Show, the Columbia University Sports Podcast. This time we talk to three amazing Young women making a difference in the industry from various parts of the globe. Morgan Randolph gives us her experience …
Yes The Big Ten Conference has dominated the summer college news cycle with its moves to add UCLA and USC to their national mix, which has further churned the murky waters of college alignment during this hot summer. However not to get lost in the mix were at least three impactful, big picture legacy events …
Right after Donald Trump was elected to the presidency I asked a friend of mine, a deep Washington insider who had worked on numerous campaigns and had spent a good amount of time around the Kushner family (even though he was a hard line Democrat, that’s business) if all the things the newly elected POTUS …
We enter the summer movie season this weekend, one in which the back to the theater with limited streaming at launch plan seems to be growing. Case in point is “Top Gun: Maverick,” which will hopefully lead the return to the coffers of massive dollars into the studios who have struggled to find their way …
What can I say? I’m survivin’ Crawling out these sheets to see another day What can I say? I’m survivin’ And I’m gonna be fine I’m gonna be fine I think I’ll be fine -Bastille I thought about those words from Bastille this past week as graduations and proms and so many other special family …
They are some of the most identifiable voices in sport anywhere in the world, those men and women who literally call the games. All have their own style, personality and in many cases identifiable emotions and signature calls and phrases. Yet until this past Thursday, even having been in some of those booths, I never …
I’m a fan of the disruptive underdog, so my hope is that every spring football league coming and already here finds its financial foothold and its audience. I’m less concerned about the field talent, although the stories are vast, I’m more interested in those making the sausage for Fan Controlled Football, the USFL, the future …
I was watching Ken Burns’ great two-part documentary on Benjamin Franklin this week when I noticed one of so many thoughts of relevance…Franklin was asked about why at his advanced age does he still care about goings on that should be taken up by younger people, and how he knows if something he is doing …
Last year maybe we have had enough of fake news, because April Fools Day, at least on the sports side, was certainly toned down compared to recent years. This year though some athletes…Tom Brady again…a little LeBron James, The Buffalo Bills with alternate uniforms, and the most viral was now retired womens soccer star Carli Lloyd …
As the Name Image and Likeness game got underway last fall, there was mad speculation about the bonanza March Madness could bring for athletes capturing their “One Shining Moment.” Could we, or when would we, see men’s and women’s basketball players reaping in big bucks in exchange for their images on college basketball’s biggest stage. …