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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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“Marty Supreme” And Other Films Help Create A Sports Storytelling Moment, Less A Movement…

December 31, 2025 by Joe Favorito

The information gleaned from newsletters, if you can curate them correctly, is invaluable. One of my favorites is Offball, which brings me info on sports like pop culture I don’t find elsewhere. This week was a little ditty about “Marty Supreme” and the misframed message of it’s what…it’s a story framed around table tennis, not …

Read more“Marty Supreme” And Other Films Help Create A Sports Storytelling Moment, Less A Movement…

Guest Post: Sport For Good, Looking Back and Springing Ahead..

December 19, 2025 by Joe Favorito

W e are big fans of all cause marketing and social responsibility can do to make us better humans, so we asked my colleague Howard Brodwin at Sports and Social Change to give us a list of what’ was on his radar as we round out the year… Back (adverb) – in the opposite direction from which …

Read moreGuest Post: Sport For Good, Looking Back and Springing Ahead..

Going From “Aware” To “Care” Has Become A College Challenge…

December 11, 2025 by Joe Favorito

A few weeks ago, on our podcast with Dave Clawson we talked about the steep learning curve the universities are on in terms of communications and storytelling tied to athletes and even coaches. Clawson pointed out that the professionalization brought forth by NIL, along with the transient nature of athletes due to the transfer portal …

Read moreGoing From “Aware” To “Care” Has Become A College Challenge…

Ten Holiday Book Suggestions…

December 7, 2025 by Joe Favorito

For those looking for some good reads to gift or read during travel and the holidays, see below. The list are books which were released first in 2025…I have had to actually have read them and felt like I walked away knowing more than when I opened them, and they are certainly not any kind …

Read moreTen Holiday Book Suggestions…

Tangible Makes An Impression…It’s In The Cards.

December 5, 2025 by Joe Favorito

One more story from Jack Armstrong’s visit to camous this week. He told us about the difference maker when he became the youngest Division I head coach at the Division I level at Niagara University. He pulled many of the stops out, including having a coaching legend, Pete Carlesimo, call the President of Niagara, or …

Read moreTangible Makes An Impression…It’s In The Cards.

Leadership Lessons: Jack Armstrong On Campus

December 2, 2025 by Joe Favorito

The first few days of the week have brought with it a great number of learnings as we head down the stretch of 2025, and wrap another semester on campus at Columbia.  To give our students some value add this fall, we were able to sync schedules with a longtime friend, Jack Armstrong, the longtime …

Read moreLeadership Lessons: Jack Armstrong On Campus

Eliminating The External Noise…Tell Me Why YOU…

November 16, 2025 by Joe Favorito

A few years ago we got a great response about our talk to former Navy SEALS and Special Forces leaders on how to build one’s voice and amplify what they have done as leaders into the workplace as they reach their next step in life away from the rigors, and the secrecy, of their heroic work for …

Read moreEliminating The External Noise…Tell Me Why YOU…

Amplifying, Sharing, Collective Relationships, and Making Sure The Sand Is Useful Before It Runs Out…

November 14, 2025 by Joe Favorito

This past week there was an interesting back and forth between and NFL team and some members of the media. The crux of it, without naming names because it is part of a bigger issue of sometimes building walls and less bridges, was that a team, led by a coach, felt like they did not …

Read moreAmplifying, Sharing, Collective Relationships, and Making Sure The Sand Is Useful Before It Runs Out…

Halloween, Second Acts, Michael Jordan and Seeing What’s Next…

October 31, 2025 by Joe Favorito

Halloween has different meanings for many people, and they are often tied to memories of Trick or Treat or costumes, especially from childhood. One of mine is actually about a different kind of surprise…in 2001 Halloween marked Michael Jordan’s return to the NBA with the Washington Wizards and began my seven year journey as head …

Read moreHalloween, Second Acts, Michael Jordan and Seeing What’s Next…

The Value of Rooting For People…

October 28, 2025 by Joe Favorito

People often ask, “oh you have worked in sports all your life, what teams do you root for?” While I do care about some teams much more than some others…and honestly don’t really “hate” any team…and have worked for so many organizations considered rivals (Fordham and Iona, the Jets and the Giants, NWSL and MLS …

Read moreThe Value of Rooting For People…
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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