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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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The Value And Opportunity of Curious Learning, From Bad Bunny to The Washington Post

February 9, 2026 by Joe Favorito

I will do a summary of our learnings and experiences from Media Row later this week, but first some thoughts on curious learning and the dangers of not doing so. There is so much back and forth about Bad Bunny and the halftime show and on and on. I got to chime in here before …

Read moreThe Value And Opportunity of Curious Learning, From Bad Bunny to The Washington Post

The Fluid Framing of “Iconic” Moments…

February 6, 2026 by Joe Favorito

We use the word iconic sometimes like we do the word hello. At every turn it’s too easy a word to throw around, when in reality must things we refer to as Iconic are not really worthy of that high level of praise or individuality. Icons should be rare air for all of us. Walking around …

Read moreThe Fluid Framing of “Iconic” Moments…

Darnold, Elway, Point Guards and Revisiting “The Four C’s”

January 25, 2026 by Joe Favorito

Earler this year I was catching up with my colleague Terry Lyons on ideas big and small, and we turned to the ideas of what needs to be brought to the table when trying to take a spark of an idea and make it bloom in a time challenged world. Like the book I was reading by …

Read moreDarnold, Elway, Point Guards and Revisiting “The Four C’s”

Guest Post: Chalamet, A 50 Mile Race and Driving Inspiration…

January 14, 2026 by Joe Favorito

We were lucky to have James Gumina as our intern last summer, he checked in before heading back to Yale for his spring semester… This fall I returned to campus for my junior year at Yale. I had an engaging semester in the classroom, with classes on American history, entrepreneurship, and leadership, but the biggest …

Read moreGuest Post: Chalamet, A 50 Mile Race and Driving Inspiration…

A 2026 Wish…Aspire Higher

January 2, 2026 by Joe Favorito

There is a senior executive I know who constantly reminds his communications person that he needs deals, not more friends. As we start a new year and I think back on all the new people I met this year, I find that very sad. I was having lunch and then some calls with colleagues who …

Read moreA 2026 Wish…Aspire Higher

“Marty Supreme” And Other Films Help Create A Sports Storytelling Moment, Less A Movement…

December 31, 2025 by Joe Favorito

The information gleaned from newsletters, if you can curate them correctly, is invaluable. One of my favorites is Offball, which brings me info on sports like pop culture I don’t find elsewhere. This week was a little ditty about “Marty Supreme” and the misframed message of it’s what…it’s a story framed around table tennis, not …

Read more“Marty Supreme” And Other Films Help Create A Sports Storytelling Moment, Less A Movement…

Guest Post: Sport For Good, Looking Back and Springing Ahead..

December 19, 2025 by Joe Favorito

W e are big fans of all cause marketing and social responsibility can do to make us better humans, so we asked my colleague Howard Brodwin at Sports and Social Change to give us a list of what’ was on his radar as we round out the year… Back (adverb) – in the opposite direction from which …

Read moreGuest Post: Sport For Good, Looking Back and Springing Ahead..

Going From “Aware” To “Care” Has Become A College Challenge…

December 11, 2025 by Joe Favorito

A few weeks ago, on our podcast with Dave Clawson we talked about the steep learning curve the universities are on in terms of communications and storytelling tied to athletes and even coaches. Clawson pointed out that the professionalization brought forth by NIL, along with the transient nature of athletes due to the transfer portal …

Read moreGoing From “Aware” To “Care” Has Become A College Challenge…

Ten Holiday Book Suggestions…

December 7, 2025 by Joe Favorito

For those looking for some good reads to gift or read during travel and the holidays, see below. The list are books which were released first in 2025…I have had to actually have read them and felt like I walked away knowing more than when I opened them, and they are certainly not any kind …

Read moreTen Holiday Book Suggestions…

Tangible Makes An Impression…It’s In The Cards.

December 5, 2025 by Joe Favorito

One more story from Jack Armstrong’s visit to camous this week. He told us about the difference maker when he became the youngest Division I head coach at the Division I level at Niagara University. He pulled many of the stops out, including having a coaching legend, Pete Carlesimo, call the President of Niagara, or …

Read moreTangible Makes An Impression…It’s In The Cards.
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JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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