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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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NCAA

For Better or Worse, A College Junior, Thrust Into An Amazing Oppt., Has The Business Ride Of A Lifetime At FDU…

March 19, 2023 by Joe Favorito

When Fairleigh Dickinson University won their game in Dayton this week, my thoughts were not of coach Tobin Anderson and his athletes, it was of the support staff who would be going on a ride of their lives, and hopefully were able to enjoy and learn from it. After all, FDU, not far from home, …

Read moreFor Better or Worse, A College Junior, Thrust Into An Amazing Oppt., Has The Business Ride Of A Lifetime At FDU…

“Follow The Character,” “Long Term Greedy,” “Data and Storytelling”…Lessons From “Early March” Madness…

March 13, 2023 by Joe Favorito

“Curiosity is more important than intelligence.” It was that quote from MIT Sloan that has stuck with me as I looked back on a grand few weeks up and down the Northeast Corridor from Washington to Philly to New York to Boston and back. It was a wonderful few weeks of our own form of …

Read more“Follow The Character,” “Long Term Greedy,” “Data and Storytelling”…Lessons From “Early March” Madness…

“Investing” vs. “Donating”; How A Little Reframe Can Change The Mindset Of College Athletics…

February 25, 2023 by Joe Favorito

It amazes me still how college athletics, for all the big, disruptive, smart minds on campuses, still reverts back to tactics that were in play 25 years ago. While we know mow much college sports can be a big business, in so many ways it is run still like a mom and pop shop, or …

Read more“Investing” vs. “Donating”; How A Little Reframe Can Change The Mindset Of College Athletics…

Back To Normal…Almost…Radio Row Survives And Thrives in Phoenix…

February 14, 2023 by Joe Favorito

Safe to say it is almost back to normal, the craziness of Super Bowl Radio Row and the ancillary activities in and around the Phoenix Convention Center. The most interesting thing this year was the continued shift to new platforms and areas that we would not have seen before COVID, and the continued diversity of …

Read moreBack To Normal…Almost…Radio Row Survives And Thrives in Phoenix…

Courage, Hope, Innovation, History…Three Good Listens…

February 5, 2023 by Joe Favorito

As we head into Super Bowl week, Noah Zaret keeps hammering out our podcast notes, this week featuring to recent and very timely ones; one of the growing value of entrepreneurship in the sports space, the other on the expanding world of sustainability. You can hear all our podcasts here as well. Ryan Berman on …

Read moreCourage, Hope, Innovation, History…Three Good Listens…

Embracing The Limelight…How Baruch Volleyball Scored With An Alum Who Never Was…George Santos

January 27, 2023 by Joe Favorito

There was a time a long time ago when I was looking at colleges and my father wanted me to consider at least one school in the City University of New York (CUNY) system. He thought it would make sense in case I didn’t want to go away and would serve as a fallback if …

Read moreEmbracing The Limelight…How Baruch Volleyball Scored With An Alum Who Never Was…George Santos

Your Job Doesn’t Define You…Playing The Second Act

December 22, 2022 by Joe Favorito

The last few weeks we have continued to see the axe fall as teams and leagues and media properties struggle to figure out how to bridge the next few months as we try to return to some sense of business normalcy in mid 2021. No matter where you work today, especially if you hit a …

Read moreYour Job Doesn’t Define You…Playing The Second Act

Winning The Attention To Detail Battle: USAA and Army Navy…

December 12, 2022 by Joe Favorito

Perhaps for a good part of the casual fans for sports, Army-Navy is a part-time tune in vs. must see engagement. However if you are a member, even an extended member of a military family, a fan of traditional rivalries, a football fan looking for a game to watch in early December on a Saturday …

Read moreWinning The Attention To Detail Battle: USAA and Army Navy…

Two Mid-November Listens…Entrepreneurship On The NCAA Level…

November 12, 2022 by Joe Favorito

We take a look at some of our recent content on the podcast Tom Richardson and I do at Columbia each week, and Noah Zaret is good enough to highlight for us. Two recent listens concern the college space, with two super smart entrepreneurs talking everything from netal health to NIL and building a business. …

Read moreTwo Mid-November Listens…Entrepreneurship On The NCAA Level…

A Tasteful Contest: Bush’s Beans, College Football, And A Commissioner’s Crown…

October 19, 2022 by Joe Favorito

How to cut through the clutter…if you are seen as a mainstream staple with not a great deal of buzz? Look for some blue ocean to swim in…even if it can be well, a bit murky. Case in point…Bush’s Beans, which announced this week it will seek one Chili-Loving fan to be the first- ever …

Read moreA Tasteful Contest: Bush’s Beans, College Football, And A Commissioner’s Crown…
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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  • Drexel University Sport Business Advisory Board 
  • Columbia University Sports Management program

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