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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
We always strive to be curious learners, and what space outside of AI is more ripe for learning than all things conencted to Blockchain, especially as it realtes to sport. This past week we stopped in to listen and learn at The Sporting Crypto event hosted by Pet Berisha and his team (learn all about …
My friend and colleague Will Leitch does an amazing free newsletter every week (sign up for it here). However even more than the ramblings of a dad and citizen of the world, he makes an offer…send me a letter or a note, in the mail, handwritten, stamp and everything. He has been doing it on and …
As our friends at the PBR reach a championship weekend, a good reminder to look at how things have evolved this winter and spring. “This is the greatest weekend in Western sports.” So declared Stephen Jones, Chief Operating Officer of the Dallas Cowboys, at the opening press conference to PBR’s championship weekend (May 17-18) to …
Ever since a court awarded the original USFL $1 in damages in their Donald Trump-led challenges to the NFL, which brought the upstart league to its ultimate demise as it tried to move seasons, the specter of spring football has existed. There is an insatiable need for football, the player pool is crazy deep, the …
It always seems to happen more around this time of year for various reasons…fiscal calendars, graduations, changes in leadership and so on…but the spigot on people reaching out to find out what’s next in their careers seems to get much bigger. One theme that always seems to come up is the question of “why people …
I love the tangible and the visual to help me fully understand and grasp an idea. Yes, I can best understand what’s on a mobile device, but the way I digest, and reread and re-watch news and best practices is to touch go back over and fully digest the best content I can find. Maybe …
I have always loved CBS Sunday Mornings. Rare is the week that goes by when I don’t learn something about someone and something. I also really enjoy the features that run tied to sports, from the youth level to the professional and everything in between. Even if I feel I know the story, I always …
It was another great week of listening and learning on the road, and we will do a little summary of the best takeaways in the coming days. But first, one observation to consider. While the World Congress of Sport was going on in Nashville this week, there were several other events in New York and …
We have written, and seen so much about the emergence of what we have called “Sport Fashion” over the past year or so. The self-expression for athletes in the world of apparel used to be timed to events they had to attend, now it is a daily runway occurrence for those who choose to partake, …
Several years ago, I asked an official at the Premier League what it would take to play games, or even expand and add franchises in the United States. “A first mover with a huge amount of money and motivation,” he said at the time. There were other challenges over 15 years ago, ones which are …
