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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Climbing Mountains, Going For The Try, Finding Purpose, Joy and Belief; Lessons From Columbia Sports Biz Conference…

October 19, 2026 by Joe Favorito

I had a chance to pull together some takeaways from our Sports Business Conference on campus at Columbia this past Thursday.  With 33 speakers, 11 panels and keynotes covering everything from flag football and collectibles to leadership,  the Olympics, global conversations, cultural connections, big events and what it’s like to parade down the Canyon of …

Read moreClimbing Mountains, Going For The Try, Finding Purpose, Joy and Belief; Lessons From Columbia Sports Biz Conference…

Who Prints Media Guides and Notes In A Growing Digital World? No One Seemed To Know, So We Asked…

October 13, 2026 by Joe Favorito

This past summer, when we had nothing better to do, we dispatched our intern Wynne Kenna on a project we had wondered about. How many teams, in the four men’s major leagues (NFL, NBA, NHL, MLB) still print materials? It came about after the time we spent in and around FIFA for both the Club …

Read moreWho Prints Media Guides and Notes In A Growing Digital World? No One Seemed To Know, So We Asked…

“Banning” Sounds Sexy and Powerful, But It Rarely Works…

September 29, 2026 by Joe Favorito

This past week we saw the White House ‘ban” several news outlets from doing their jobs, for reasons ranging from petty silliness and power plays to “National Security.” While it is still a bit of a question as to whether those at the top will let outlets…like CNN…back in for the long term despite a …

Read more“Banning” Sounds Sexy and Powerful, But It Rarely Works…

SBJ Piece Talks Bluntly About “Owners” and Communicators; Maybe Some Lessons For Both…

July 25, 2026 by Joe Favorito

On Friday, Sports Business Journal ran the piece below which I cut and pasted for clarity. I found many of the answers a little surprising…only one of the group really showed a path forward…and it seems to point to either a lack of understanding internally, a sign of the changing climate of ownership, and more …

Read moreSBJ Piece Talks Bluntly About “Owners” and Communicators; Maybe Some Lessons For Both…

Guest Post: A Gen Z Look at Fanatics Fest…

July 22, 2026 by Joe Favorito

We get a look at Fanatics Fest from the Perspective from our summer intern Gen Z Intern – Harrison Rosner Fanatics Fest was one of the most hyped up events of the summer. In the heat of the World Cup Final, NBA Free Agency, the dog days of July baseball, and many other things, the …

Read moreGuest Post: A Gen Z Look at Fanatics Fest…

The Knicks Reminded The World That New York’s Relevance Still Matters…

June 22, 2026 by Joe Favorito

 For some time we have been told, and probably, convinced ourselves, that New York and winning did not have to be part of the formula for sports business success. Tom Brady and Steph Curry, Lionel Messi and Caitlin Clark, LeBron James and Shoei Ohtani etc. etc…all have done pretty well coming into New York but …

Read moreThe Knicks Reminded The World That New York’s Relevance Still Matters…

Telling The Story of A Visionary From Inside The Room; Dr. Harvey Schiller on Ted Turner

May 7, 2026 by Joe Favorito

Very few of us get a seat at the table of history, and few in our industry have been at the table…a diverse set of them of many shapes and sizes…than Dr. Harvey Schiller. When talking about someone who was in the room, at the table and in the meetings at the cusp of some …

Read moreTelling The Story of A Visionary From Inside The Room; Dr. Harvey Schiller on Ted Turner

An Orchestration of Color vs. Random Fandom; Spurs, Sabres Celebrate Playoff Returns Their Own Way…

April 22, 2026 by Joe Favorito

They both returned to the playoffs…one NHL and one NBA…on the same night both with their own organic spin to presentation. The San Antonio Spurs pulled off the well orchestrated  Fiesta Night, a rainbow of coordinated color for Victor Wembanyama’s first playoff home game, while the Buffalo Sabres drought ending win over the Boston Bruins …

Read moreAn Orchestration of Color vs. Random Fandom; Spurs, Sabres Celebrate Playoff Returns Their Own Way…

500 Episodes, Over 10 Years, Our Podcast Keeps Going…

March 10, 2026 by Joe Favorito

In an attention starved, get it done yesterday world it’s sometimes nice to find consistency. Your friends you have known, the right slice of pizza or cup of coffee, a musical artist who knows just the right notes to play, Opening Day in Baseball etc. etc. Things can adjust, but the core thoughts…the core sounds, …

Read more500 Episodes, Over 10 Years, Our Podcast Keeps Going…

“SNL” Did On Saturday What It Has Always Done Best: Find A Way To Show How Laughter, Like Sport, Can Bring Us Together..

March 1, 2026 by Joe Favorito

I have been a fan of Saturday Night Live since it’s inception. On Monday morning’s in high school my classmates would sit around the breakfast table in the cafeteria talking about the previous week’s episode. We even used skits like “The Coneheads on Family Feud” and others in our Spanish class for skits. The show …

Read more“SNL” Did On Saturday What It Has Always Done Best: Find A Way To Show How Laughter, Like Sport, Can Bring Us Together..
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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  • Weinstein Carnegie Group
  • NY Sports Venture Capital

School Affiliations

  • Drexel University Sport Business Advisory Board 
  • Columbia University Sports Management program

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