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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Ambush Marketing

Diversity, Disruption, Entrepreneurship. Three Good, Quick Late Spring Listens…

June 17, 2023 by Joe Favorito

Thanks to our summer intern Drew Antin, we are able to pull together some summaries from our podcast recently that touch on diversity of thought, action, business and disruption. Here are three short and effective listens for the weekend and the early summer. You can listen to all of our episodes here. Christian Ponder on …

Read moreDiversity, Disruption, Entrepreneurship. Three Good, Quick Late Spring Listens…

“This Is The Life We Have Chosen”…The World Of Being On A Global Sports Stage Gets More Complex…

June 8, 2023 by Joe Favorito

“This is the business we have chosen.” I was thinking about that line from The Godfather from Hyman Roth (The legendary actor Lee Strasburg) as all the PGA Tour LIV Golf news played out, and continues to play out over the coming days, weeks and months. It is the latest, and not the last, time …

Read more“This Is The Life We Have Chosen”…The World Of Being On A Global Sports Stage Gets More Complex…

Pickleball, Squash, Padel All Try To Make A Racquet; How Do All Win? Working Together for A “Raquetathlon.”

June 2, 2023 by Joe Favorito

Pickleball is a great activity growing in popularity as a consumer product, especially for a demo of 50 and older. Padel is similar in many ways but with maybe a little more athleticism and different rules. Squash is now picking up steam after an investment by billionaire Mark Walter. Tennis…is tennis; a great sport for …

Read morePickleball, Squash, Padel All Try To Make A Racquet; How Do All Win? Working Together for A “Raquetathlon.”

Two Good Listens: Football Grows In Germany, Baseball Dies A Slow Death In Oakland…

May 27, 2023 by Joe Favorito

We have had an amazing few months listening to people from a wide swath of backgrounds tell their stories of success and innovation. Thanks to our summer intern, Drew Antin, we can doculent and summarize many of these podcats, so no time better to get it going than a holiday weekend. First up we listen …

Read moreTwo Good Listens: Football Grows In Germany, Baseball Dies A Slow Death In Oakland…

Red Nose Day Returns…Simple, Visual, Actionable Oppt For Athletes and Teams…

May 20, 2023 by Joe Favorito

It’s not new globally but it is simple, easy to engage and not hard to understand. Will Red Nose Day, May 26, make it to success on this side of the pond as it has for 30 years in the UK? For those who have not seen the ads or watched the promotions especially across all the NBC …

Read moreRed Nose Day Returns…Simple, Visual, Actionable Oppt For Athletes and Teams…

From Hand Drawn Art to Used Books; Best Practices For Storytelling From The Road…

May 9, 2023 by Joe Favorito

One of the more fun things to do when we are on the road is to look for little bits of inspiration, creativity and storytelling in sometimes unconventional places that we can then apply to the work we do.  This past week while traversing the highways and byways of Southern Georgia and North Florida, we …

Read moreFrom Hand Drawn Art to Used Books; Best Practices For Storytelling From The Road…

Don’t Sleep On Snoop and Hockey or the NFL Or Any Brand…Staying Relevant and In The Flow Is Key…

May 5, 2023 by Joe Favorito

There were many who rolled their eyes when they heard about Snoop Dog joining Ryan Reynolds and others in purchasing the Ottawa Senators, but one thing we should always remember is the value of staying relevant, and there is no one who understands that, and the value of adapting, than Snoop. During a taping of …

Read moreDon’t Sleep On Snoop and Hockey or the NFL Or Any Brand…Staying Relevant and In The Flow Is Key…

It’s May And The Randomness of Showing Up Has Never Been More Important…

May 1, 2023 by Joe Favorito

It was with great sadness that I read Maureen Dowd’s column in the New York Times this weekend on the steady and slow death of the newsroom…the physical newsroom…as a place of collaboration, inspiration, and career growth. We all know the reality of the world we are in today…technology has made remote working easier and …

Read moreIt’s May And The Randomness of Showing Up Has Never Been More Important…

The NFL Draft Remains The Ultimate Football Party: What If More Invitees Choose To Have Their Own?

April 29, 2023 by Joe Favorito

There are certain experiences or opportunities that were deemed priceless over the years…the cover of Sports Illustrated, an ESPN SportsCenter commercial, the cover of a Wheaties box…were all those unforgettable moments that showed athletes they were in rare air…they had made it into a group that was earned, not purchased. In that same vein, walking …

Read moreThe NFL Draft Remains The Ultimate Football Party: What If More Invitees Choose To Have Their Own?

Tough Time Of Year To Engage, But Athletes, Leagues, Trying To Make “Earth Day” Every Day…

April 23, 2023 by Joe Favorito

It is a really crowded time of year in our business, what with MLS and NWSL a month into their seasons, The Stanley Cup and NBA Playoffs in high gear, MLB coming into the end of month one, the NFL Draft and all its prep, heck even the USFL and the XFL are head to …

Read moreTough Time Of Year To Engage, But Athletes, Leagues, Trying To Make “Earth Day” Every Day…
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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