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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Business

Disruption and Innovation In Media, With A Little Rowing Mixed in…Three Good December Listens…

December 8, 2024 by Joe Favorito

Tom Richardson and I have been doing our sports business podcast at Columbia for nine years and have over 400 episodes logged, with the able assistance of a legion of student producers and the welcomed addition of cohosts Scott Rosner and LJ Holmgren over the years. We think that makes us the second longest running …

Read moreDisruption and Innovation In Media, With A Little Rowing Mixed in…Three Good December Listens…

As”Sportfashion” Keeps Growing, “My Cause, My Cleats” Provides A Massive Canvas Again…

December 7, 2024 by Joe Favorito

The concept of “Sportfashion”…what athletes and coaches wear coming off the bus, going home, in warmups etc and how it ties to popular culture has never been stronger, and that includes footwear. The styling kicks, boots, shoes have always had their place, but when empowered by the big lens of media, traditional and social, and …

Read moreAs”Sportfashion” Keeps Growing, “My Cause, My Cleats” Provides A Massive Canvas Again…

Crossing The Street and Building Identity…Lessons Worth Valuing…

December 4, 2024 by Joe Favorito

“Are You Willing to Cross The Street?” That question came not from a leadership seminar but from our friend and colleague Ray Negron, who has worked for the Yankees for over 50 years and always brings a different point of view to our students at Columbia. The rhetorical question came not from him, but from his longtime …

Read moreCrossing The Street and Building Identity…Lessons Worth Valuing…

Bowling For Relevance…

December 1, 2024 by Joe Favorito

I have always been a fan of second tier Bowl games. From the Garden State Bowl to the Astro Blue Bonnet Bowl, those games used to bring future stars into our homes, as well as schools we didn’t often see on football Saturdays. The relevance of many to the general public, and in some cases …

Read moreBowling For Relevance…

Asking The Right Questions Yields Surprising Results…

November 29, 2024 by Joe Favorito

There is a scene in the movie “Wall Street: Money Never Sleeps” where a young Jake Moore (played by Shia LaBeouf) is walking in Central Park with his mentor and his firm’s managing Lewis Zabel (Frank Langella). Zabel has become disillusioned with the industry and doesn’t understand how he can be told a loss is …

Read moreAsking The Right Questions Yields Surprising Results…

Thoughts For The Thanksgiving Ride…

November 27, 2024 by Joe Favorito

Much is made about how to navigate the complicated and very fluid professional waters we are in today. As someone who has been at this for over 35 years and has spent the last 17 years on my own, I offer some thoughts. Lots to be thankful for… A few years ago Frank Bruni penned …

Read moreThoughts For The Thanksgiving Ride…

Sunday Summary: Jake Paul, Dana White, Lasik and Pop Tarts…

November 24, 2024 by Joe Favorito

As we head into Thanksgiving week, some quick hits form the week behind while we still are missing our time in Italy. If you missed the recap, you can still find it here. Paul-Tyson Did What it was supposed to do: So much hand wringing over what the Jake Paul-Mike Tyson fight was or wasn’t. …

Read moreSunday Summary: Jake Paul, Dana White, Lasik and Pop Tarts…

Coin Flips, Naming Rights, and A Street Named For Our Biz…Part of Our Roman Discovery.

November 20, 2024 by Joe Favorito

We spent an amazing eight days in Rome and Florence this month, listening, learning and exploring about a deep past of culture, civics and life. That being said, business is never far from my mind, as we are always looking to find and embrace best practices to take back with us and continue to learn …

Read moreCoin Flips, Naming Rights, and A Street Named For Our Biz…Part of Our Roman Discovery.

The Challenge of Focus and Managing The External Noise…

November 16, 2024 by Joe Favorito

One of the biggest challenges coming up amongst colleagues today is how to manage the external noise that is inbound…from social media, from conversations, from the uncertainty of third parties etc etc. It is a continued challenge as we try to keep people focused and decide what priorities are in a time challenged world. A …

Read moreThe Challenge of Focus and Managing The External Noise…

PWHL Finds The Balance In Storytelling…By Taking Some Of It On Themselves…

November 14, 2024 by Joe Favorito

There is a story I heard this year during the US Open. A media colleague of mine looked at the expanses of empty seats in the massive Bud Collins Media Center and harkened back to when it was opened way back at the end of the last century…aka before 2OOO…and sighed.  ‘This was state of …

Read morePWHL Finds The Balance In Storytelling…By Taking Some Of It On Themselves…
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

Board Member

  • Weinstein Carnegie Group
  • NY Sports Venture Capital

School Affiliations

  • Drexel University Sport Business Advisory Board 
  • Columbia University Sports Management program

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