The NHL has come out firing and grabbed the attention of the casual sports fan and the business partner through a successful “NHL Rocks” campaign, well attended and competitive games in Europe, a sensational centennial campaign by the Canadiens and a rebirth of the Blackhawks brand in Chicago, all of which is overshadowing problems in small markets like Nashville.when Governor Sarah Palin attends the Rangers-Flyers game and drops the first puck as part of a promotion to find the “Ultimate Hockey Mom..The Republican ticket then gets to play the car.that Senator Obama has played so well early on in the campaign, that of showing a solid connection to the average sports fan, so often a skeptical and reticent voter. Should Governor Palin come off well Saturday it could score points and votes as well as buzz.Matt Futterman in the Wall Street Journal has a good piece on the NFL's re-engagement to expand abroad…at the same time the New York Times has a great piece on the Nets efforts to expand into the Chinese community in New York with the aquisition of Yi Jianlian…the Palm Beach Post has a good profile on the Dolphins quiet leader, Chad Pennington…the Salt Lake Tribune has a good piece on the opening or Rio Tinto Stadium and it's value to the community.
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