A few weeks ago, New York Times baseball columnist Murray Chass wrote a piece about faith, specifically Christian fait., becoming more involved in the business side of baseball, and the potential issues it can cause as church and state intermix. However for teams looking t.reac.positively to their fan base, as well as create new branding opportunites and fill distressed inventory, the idea of Faith-based nights is a good one. many of the ticket selling events include post-game activites which fans do not have to stay around for.Third Coast Sports, and teams should really look to include non-Christian religions in the same way soon. It would make a lot of sense and would follow along the way the many major and minor league teams use Ethnic nights as a way to be more inclusive with their fan base. If it shows community involvement.assists the team with ticket selling and revenue potential and is not exclusiv.or offensive to those of another faith, then the Faith Nights practice should be included in the plan.We talked about his ability to fundraise, his ability to speak publicly, motivate a congregation, operate on a budget, work with young people and implore people to take their passion and act in a public forum. All of those are key abilities to be successful on the business side of sports and entertainment which he did not think applied. Although he chose to stay with his church work, those abilities easily translated to sports business, and his ability to network with faith-based groups could have also give.him an in.?On a broader scale, it is still welcoming that such open discussion and opportunity does exist in American sports marketing. With th.number of issues in Beijing continuing t.rise (nice piece by Kurt Streeter in the LA Times on the concerns.the issue of a Faith Night would never come up in Chinese sports.
Fro.faith in religion to faith in the church of basketball…Darren Rovell has a great look at the marketing winners and losers for week one of March Madness,.while the Cincy Enquirer has a great piece on the obstacles Xavier women's player Jerri Taylor has overcome to be a success, while the New YorkTimes has one of a host of good pieces on Davidson's run to the Sweet 16.?Away from hoops, Gordon Edes has a nice piece on the Little League experience i.Japan in Sunday's Boston Globe, while The Oregonian has a good piece on the Mariners push to expand their sales and marketing plans into the Portland area.
