Often attempts for Sports Information Directors at non BCS schools during football season to get live scores and information out to fans, alumni and media partners in real time are impossible. Unless a fan or partner has access to a local broadcast or waits for scrolls on a screen, the updates just don’t come as fast, and for those Division II and III schools the real time results are almost non-existent. However the College Fanz Network, has created a downloadable and easily updatable real time feature for SID's to push scores and informatio. immediately, via their website collegefanz.com. The site is already a home for social sports networking amongst many colleges, especially those on the edge or out of the mainstream, but this new platform is a boon to schools and will hopefully give fans a new option via the web to get real time results. Nice job by one of the brands that see a large picture play for collegiate sports.
Some other good reads…Golden Boy Entertainment's push to make the boxing business more professional from a business standpoint got a nice boost this week with the announcement of a partnership with USA Boxing…the move may help raise the profile of the amateur side of a sport which still is doing well but can use the image boost…the race for the final spot in the All-Star game has heated up via the fan balloting contest, and mlb.com has the list of promos each team is doing to push their guys…weplay, the CAA-run social networking site launched their Derek Jeter page and promotion this week, worth taking a look at to see how the Jeter brand is being leveraged…
