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Maxing Value For Fans…State College Spikes Hit The Century Mark For Promotions

July 30, 2008 by eastwin5
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Ben Hill's blog of the business of minor league baseball is always a great place to find some best, and sometimes interesting promotions that can even apply to larger brands and more broader activation.Mustache Nights (following the Yankees promotion with Jason Giambi leading into all-star) Ben delivered a jewel from State College, Pa., where the State College Spikes had a night of 100 promotions, all crammed into a nine inning game.a time where fans and brands may still be looking for quantity over quality, the night had lots of fun, garnered some outside interest, and probably sent more than a few fans home happy.Olympics almost upon us, Amy Rosewater has a very interesting piece on espn.com on why and how Olympians get pulled into politica.issues more than other athletes…the Baltimore Sun has an interesting piece on how the state of Maryland is creating a sports marketing office to maximize revenue and opportunity…and on the NFL camp beat, the Baton Rouge Advocate has a nice profile piece on new Saints linebacker Jonathan Vilma, and his role with the teamthe Arizona Republic has a good one of Cardinals veteran Edgerrin James…

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Joe has over 35 years of strategic communications / marketing, business development and public relations expertise in sports, entertainment, brand building, media training, television, athletic administration and business. He is a producer of award winning and cutting edge programs designed to increase ROI and minimize cost.

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CATEGORIES

  • Ambush Marketing
  • Boston Globe
  • Boxing
  • Business
  • CBS
  • Cinema
  • College Baseball
  • College Basketball
  • College Football
  • Crisis Management
  • Current Events
  • Darren Rovell
  • ESPN
  • ESPN/ABC
  • FEATURED STORY
  • FIFA
  • Fox
  • Fox Sports.com
  • Gaming
  • Horse Racing
  • Indy Car
  • Jobs
  • Lacrosse
  • lifestyle
  • Miami Herald
  • Minor League Baseball
  • Minor League Hockey
  • Mixed Martial Arts
  • MLB
  • MLS
  • Most Recent Posts
  • Moving the Needle
  • NASCAR
  • NBA Teams
  • NBDL
  • NCAA
  • New York Post
  • New York Times
  • news
  • NFL
  • NHL
  • NLL
  • Olympics
  • Past Posts
  • PBR
  • PGA Tour
  • Photography
  • SI.com
  • sport
  • Tennis
  • Tips
  • Uncategorized
  • Washington Post
  • WNBA

TAGS

Adam Silver cause marketing CBS Sports Columbia Columbia University CoSIDA Dana White David Stern Don Garber ESPN Esports FIFA Fordham University Fox Sports Gaming LeBron James Madison Square Garden March Madness Mets MiLB MLB MLS MMA NASCAR NBA NBC Sports NCAA New York Jets New York Mets New York Yankees NFL NHL NWSL Olympics PBR Prudential Center Roger Goodell Super Bowl Ted Leonsis twitter UFC USOC USTA WNBA World Cup

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JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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