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Remember…

September 11, 2010 by eastwin5
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I try to go through all my emails and keep those saved to a somewhat manageable amount…one I have from nine years ago is still in my inbox. Nine years ago on Sunday Sept. 9. Australian Lleyton Hewitt pulled off a somewhat surprising run by winning the US Open. The next day would again be the champions photo shoot, and the idea was to take the champ with his trophy in the morning to a key location in New York to showcase his win, in addition to all the morning shows and the post-event press conference. Venus Williams, the women's champion, would do the same..? A bunch of ideas were kicked around for the Hewitt shoot, and it was decided that his momentous and historic win should be captured in a place unlike no other. The decision was made to do the photo shoot at Windows on the World, on top of the World Trade Center, Monday morning September 10, 2001. Alas, at the last minute the timing didn’t work and the shoot was done on the Brooklyn Bridge, looking back over the City. If we only knew then…

We all know what happened the next morning to change the world. So many were lost and liuves changed. There were 36 days on a row where I saw a name, heard a story, saw a photo of another person who I knew or knew of that was lost. I have friends who were scarred forever working in the area on that day, and who returned so many days afterward to work the debris pile. Luckily those closest to me, and there were several examples, were spared that day. Eventhough, the losses are still deep and fresh. None of us should forget, and we all need to remember all of those lost and even more importantly, all those who are still here and whose path was always altered by that day. Back to the saved email. The first one I received that day after the attacks was from a friend at the Spanish Tennis Federation. He was one of thousands of journalists and media types we had hosted at the Open. His email was simple. “We all saw what happened and please tell everyone you are not alone. We all stand with you on this terrible day and we are all New Yorkers. They will not win.”

A notr worth saving and always worth reading. Say a prayer for all today. And now back to our regularly scheduled fun and games.

Category: Uncategorized

About eastwin5

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Joe has over 35 years of strategic communications / marketing, business development and public relations expertise in sports, entertainment, brand building, media training, television, athletic administration and business. He is a producer of award winning and cutting edge programs designed to increase ROI and minimize cost.

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CATEGORIES

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  • Cinema
  • College Baseball
  • College Basketball
  • College Football
  • Crisis Management
  • Current Events
  • Darren Rovell
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  • Fox Sports.com
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  • lifestyle
  • Miami Herald
  • Minor League Baseball
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TAGS

Adam Silver cause marketing CBS Sports Columbia Columbia University CoSIDA Dana White David Stern Don Garber ESPN Esports FIFA Fordham University Fox Sports Gaming LeBron James Madison Square Garden March Madness Mets MiLB MLB MLS MMA NASCAR NBA NBC Sports NCAA New York Jets New York Mets New York Yankees NFL NHL NWSL Olympics PBR Prudential Center Roger Goodell Super Bowl Ted Leonsis twitter UFC USOC USTA WNBA World Cup

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joefavorito1@yahoo.com

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