Storytelling takes on all forms, but none is better than in print still. The ability to express written word in any form is becoming a lost art, so it was nice to see one of our Columbia SPS alumni, Tanner Simkins, trying his creating best with a self published kids book this winter. Nico The Basketball Player tells the story of a young boy who uses basketball to go on a journey towards increased teamwork while learning other important life values along the way. It is an easy fun and valuable read.
Why find the time to do it, and what was it like to self publish? We asked Tanner to take us along on the journey.
How did the idea for Nico come about?
I represent a lot of basketball players on everything from digital marketing to contract negotiations; I focus mostly on international basketball. This provided me with a unique perspective on how the game of basketball can link people from all over the world, not just the players but athletes, coaches, fans, and more…all different ages, different cultures, different languages, etc. My hands-on experience with this special power to bridge folks together had originally sparked the idea. It wasn’t until I started volunteering as a basketball coach for the local youth league where I settled on the idea of a children’s book as the best vehicle for this.
You understand the value of the digital space, is there a way to advance the story beyond just print?
Absolutely, I have a digital ebook version coming out late spring 2020 and I am currently working on a video animation of the story with an athlete narrator; the text will still be included so the kids can read along. There are some other digital ideas in the mix too, but I will say that a children’s book still has tremendous value in physical form…holding up the photos while you read bedtime stories to your kids for example.
You work on a number of projects, how does this fit into all you are doing?
My work leading Complete SET Agency is well complemented by the book. Through Nico: The Basketball Player, I get to share things like teamwork, ethical decision making, and more life-lessons that I have experienced with my years on the frontlines of sports.
Writing, on any level, is still invaluable. When you talk to clients or aspiring young people what do you tell them about writing as a tool?
My advice is to write as much as possible…and to write with intent. Whether it’s creative, prose, emails, notes, whatever; if you write with the intent on improving (to use a sports expression) you then practice like you want to play.
Is this a one off, or something you hope to expand. here can Nico go?
The Nico universe is limited only by my creativity. I have plans for Nora: The Soccer Player , where through the youth female perspective we cover lessons learned through soccer. Eventually, Nico and Nora will team up and explore other sports and morals on and off the field.
